Looking for a Darwin Website Designer?

Which website design and which  designer is best for your website?

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Of course a lot depends on what you need your website for. The demands of Charles Darwin University or an NT government department will be very different from those of a small business or someone simply wanting to earn some extra income online. And not everyone can afford two or three full time web designers to build and maintain their website, and then support it with massive advertising in the local media and inter-departmental links. So lets just talk about the web needs of small business, individual marketers, local not-for-profit organizations and the like.

What do you need from your Darwin website designer?

Let me put that another way

If you were setting up a retail shop would you ask a signwriter to;

• decide on the location,
• design and register a business name,
• design a stock control system,
• set up the accounting,
• provide marketing research,
• provide security,
• and......etc, etc,
• and then man the shop 24/7 ?

The answer is obvious, right? There is much more to a retail business than just some good signwriting.

Now to translate this to a website;

• How will visitors find your site?
• what domain name should be used?
• what marketing research will be conducted?
• what keywords will be used?
• who will control search engine submissions?
• how will it be optimised for search engines?
• how many links from other websites will it need?
• how will those links be provided?
• how much should be spent on advertising?
• how will site statistics be collected?
• Do you need a newsletter?
• Is a blogg provided to support the site?
• do you need RSS on site?
• and.....etc etc??
• and then who will provide hosting, backup and ongoing changes & updates?

There is much more to a successful website than tossing around a few ideas and knocking up some flash graphics.

The internet is full of nice looking websites which no-one visits because they have been poorly researched and constructed.

Take 30 minutes to watch this video to see the step by step process that will result in a quality website with good rankings on the search engines.

If you have a slow connection, take this 10 page quick tour of how Sitebuildit helps you develop a web site - this is the program I've used to build Enjoy-Darwin.com.

Whether you build your own website, or have someone build it for you, understanding this is the key to sucess.

Remember, if no one sees your site, it will not matter how pretty the graphics are.

The first responsibility of good website design is to research and design the site so it will get listed well in the search engines and attract visitors who are interested in your information or products.

Good research is critical to the success of a website, it must be designed to fit with how people actually use the search engines. It is not good enough to assume or guess how potential customers might search for your website.

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